Secret of the Mimic LIVE Talkback x Game Theory
A talkback livestream where Game Theory Host Tom discussed some of the biggest questions surrounding the launch of Five Nights at Freddy’s: Secret of the Mimic.
Results
222K+ views & 5M+ impressions
(as of 12/23/25)
Year
2025
Company
Game Theory
Packaging Strategy
For this livestream, I led the packaging ideation where I created the concept of our thumbnail based on previous A/B testing data, as well as the design for the stream as well.
Research
I also pulled and curated a list of questions for the stream based on videos that the guests had created based on the game.